SOPs
Sitemaps
The goal of this task is to communicate how content resources will be leveraged in order to align either with internal stakeholders, or with the client, prior to committing to the work. Create sitemap using the Sitemap Template in the
SOP: Outsourcing Content To Vendor
If you intend to leverage a vendor / third party to write the content, you must also ensure that the proper supplemental resources are created to be leveraged by the assigned party to help ensure quality and compliance with the scope
SOP: Content Revisions from Clients
At a high level, the below scenario reflects the maximum scope allowed for client revisions to content. This only applies to the level of engagement in which a content writer will be involved with revisions prior to publishing. Initial Review
SOP: Blog Content
Blog Requirements Blog Post Template Download copy from shared drive Web Copy Doc Template Download copy from shared drive Naming Conventions Naming convention = Content Type – Client Name – Date (mmyy) – Title – Version Example: Blog – KasparLugay
Processes
Third Party Content
If you intend to leverage a third party to write the content, you must also ensure that the proper supplemental resources are created to be leveraged by the assigned party. This should include: Posting schedule (i.e. first posting date, monthly